clayton_t

The Importance of Multi-Channel Communication in an Emergency

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} Even under normal circumstances, communication with all families in a district can be a challenge. But over the past few...

School Marketing 101: Brand Identity Essentials

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;}@media screen and (min-device-width:320px) and (max-device-width:760px) {.mobile, .mobile td{width: 100% !important; display: block !important; position: relative !important;}.mobile-normal{position:top:0 !important;}.mobile-iframe{top: 0 !important;}} When...

The Principal’s Guide to School Marketing: From multi-channel communication to social media

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} The vast majority of information about marketing is intended for private sector businesses. But it's crucial that schools and districts...

How schools can get results through social media marketing

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} Social media is often described as a silver bullet for community engagement, with the potential to build a school's brand...

Ten questions about marketing school leaders might be too embarrassed to ask

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} “Someone's going to tell the district's story whether we do or not. So we'd better be telling this story." -Superintendent...

Building a Responsive School Website in a Mobile-First World

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} Since technology has taken center stage in how school leaders communicate within a school district, your school website needs to...

10 Tips for ADA Compliance on K-12 School Websites

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} In the digital age, your app or website needs to provide a great user experience to everyone in your community—including...

The No Fear Guide to K-12 ADA Compliance for School Websites

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} The Americans with Disabilities Act (ADA) is a federal law that requires every school website to be easy for someone...

K-3 literacy success levels soar in Ohio district using innovative program

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} When the Niles City Schools in Ohio received a “D” grade on the state report card for K-3 literacy scores,...

Supporting students with dyslexia

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} Every student—including those with dyslexia—can improve their language achievement and feel the joy and pride of accomplishment with the right...

Help students quickly get back to grade-level reading with Voyager Passport

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} When students return to schools and classrooms, they will need a reading intervention that fills in the gaps from missed...

How the Syracuse City School District is achieving literacy success

h1{position:relative; z-index:1;}.post-content{max-width:1000px; left:0;} .sidebar, .author{display:none;} With many of its more than 21,000 K-12 students experiencing significant reading difficulties after the 5th grade, the Syracuse City...

How to encourage purposeful play and playful learning

h1{position:relative; z-index:1;}.post-content{margin-top:370px; max-width:1000px; left:0;} .sidebar, .author{display:none;} Play has long been established by cognitive science as an important contributor to learning and development. Does your district...

Proven solutions to improve K-5 literacy

.post-content{margin-top:370px; max-width:1000px; left:0;} .sidebar, .author{display:none;} Between 20 and 40 percent of K-5 students are falling behind and in need of additional instruction in reading. Unfortunately,...

9 research-based strategies to support ELL students

h1{position:relative; z-index:1;}.post-content{margin-top:370px; max-width:1000px; left:0;} .sidebar, .author{display:none;} Some 5 million English language learners (ELLs) are enrolled in U.S. schools, which is nearly one out of every...