Chicago Schools Give Parents Gift Cards As Incentive to Stay Involved

Thursday, November 1, 2012

Parents have long debated whether or not it's healthy to bribe kids to do things like finish their homework on time or eat all of their vegetables. But what happens when the tables are turned and parents are the ones being bribed to cooperate?

Chicago, Ill. is considering doing just that. As part of a pilot program launched at 70 public schools, Chicago parents will be given $25 Walgreens “Balance Rewards” cards in exchange for picking up their child’s report cards and attending parent-teacher conferences, according to a press release from the city.

The program is being viewed as a way to incentivize parents to stay more involved in their children's academic lives. All of the schools selected to participate have had continual difficulty engaging parents.

Read more »